Demand & Ops Unboxed with Travis L. Scott

HubSpot Series: John Suarez, Director of Marketing Strategy at Smart Bug Media

June 02, 2022 Travis Scott and Ali Schwanke Season 2 Episode 20
HubSpot Series: John Suarez, Director of Marketing Strategy at Smart Bug Media
Demand & Ops Unboxed with Travis L. Scott
More Info
Demand & Ops Unboxed with Travis L. Scott
HubSpot Series: John Suarez, Director of Marketing Strategy at Smart Bug Media
Jun 02, 2022 Season 2 Episode 20
Travis Scott and Ali Schwanke

John Suarez, Director of Marketing Strategy at Smart Bug Media



We talked about:


  • The evolution of HubSpot
  • HubSpot's new functionality and why it’s a big deal
  • The importance of being intentional about the types of projects and clients you take on
  • Gating vs un-gating content and outbound vs no outbound sales
  • What he sees happening in sales and marketing in the next 1-2 years


Follow John on LinkedIn: ​​https://www.linkedin.com/in/johnjsuarez/


The Demand (and Ops) Unboxed podcast is produced by RainierDigital, a demand and ops consultancy.

Want to stay up to date with the latest from RainierDigital and Travis?

Show Notes

John Suarez, Director of Marketing Strategy at Smart Bug Media



We talked about:


  • The evolution of HubSpot
  • HubSpot's new functionality and why it’s a big deal
  • The importance of being intentional about the types of projects and clients you take on
  • Gating vs un-gating content and outbound vs no outbound sales
  • What he sees happening in sales and marketing in the next 1-2 years


Follow John on LinkedIn: ​​https://www.linkedin.com/in/johnjsuarez/


The Demand (and Ops) Unboxed podcast is produced by RainierDigital, a demand and ops consultancy.

Want to stay up to date with the latest from RainierDigital and Travis?